B2 Hotel has been nominated for the 13th Thailand Social Awards in the category of Best Brand Performance on social media – Hotel & Hospitality. As one of the five hotel brands in Thailand shortlisted for this prestigious award, this recognition highlights B2 Hotel’s excellence in social media communication and customer engagement.
On February 17, 2025, the 13th Thailand Social Awards, the country’s most prestigious social media awards event, announced the list of nominees. Organized by Wisesight (Thailand) Co., Ltd., in collaboration with ICONSIAM and The Art Clinic, the event features 35 award categories celebrating outstanding achievements in social media across various industries, including brands, businesses, and content creators.
This year marks the first time that the Thailand Social Awards have introduced distinct industry-specific categories, ensuring a more precise evaluation standard for each sector. In the Hotel & Hospitality category, B2 Hotel’s nomination underscores the brand’s digital strength and its ability to effectively utilize social media as a powerful tool for customer engagement.
As one of Thailand’s leading hotel chains with a nationwide presence, B2 Hotel has been nominated in the Best Brand Performance on Social Media – Hotel & Hospitality category. This award recognizes hotel brands that excel in using social media to engage with customers and enhance their corporate image.
This achievement reflects the dedication of B2 Hotel’s marketing team in continuously refining social media strategies. From creating engaging content tailored to its target audience, leveraging online platforms for swift customer communication, to fostering strong engagement, B2 Hotel has established itself as one of the most influential hotel brands on social media.
The 13th Thailand Social Awards utilizes the Social Metric for Brand as its evaluation criteria, measuring a brand’s performance across digital platforms based on consumer engagement and content creativity. This year, the judging criteria have been further enhanced, receiving endorsement from industry experts across multiple sectors.
The awards ceremony will take place on February 28, 2025, at 3:30 PM at TRUE ICON HALL, ICONSIAM. The event will be streamed live on Facebook Live at https://facebook.com/thailandsocialawards
